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Boococks: an online butcher connected to ATRIA and Digi scales
Boococks Quality Meats is a Sunshine Coast butcher, established in 1923. We built their WooCommerce store on ATRIA Manager, the system behind their Digi scales, with click and collect, delivery by suburb, SMS confirmations and loyalty shared between the shops and the website.
The problem
Selling meat online was the easy part.
The hard part was connecting the stores, delivery rules, product data and loyalty in a way that could grow with each new location.
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Prices live in ATRIA
Products and prices are set in ATRIA Manager for the Digi scales, so the website had to follow the same source of truth.
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Every store works differently
Each store has its own pickup times, delivery suburbs and cut-off times.
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One loyalty program
Customers needed the same points balance whether they buy at the counter or online.
What we built
A WooCommerce store connected to ATRIA Manager, with pickup, delivery, SMS and loyalty built in.
Online store
A butcher shop built for online orders
We designed and built the store mobile first, matched to how each shop trades.
Works on phones, tablets and desktops.
Shop by category, from beef and lamb to sausages, ready meals and pet food.
New locations can be switched on without rebuilding the site.
ATRIA and Digi scales
Products and prices from ATRIA Manager
ATRIA Manager, the system behind their Digi scales, stays the source of truth for products and prices.
Products ticked for ecommerce in ATRIA come across to WooCommerce, so the scales and website match.
Price and name changes reach the website without anyone retyping them.
The team can check every sync and run one on demand from the admin.
Product pages
Sold by weight or by the piece
Product pages make it easy to choose the right size before adding to the cart.
Customers choose a weight like 0.5 kg, 1 kg or 2 kg, with the price updating to match.
Prices show per item or as a range, the way customers expect at the counter.
Click and collect
Click and collect and delivery
Customers choose pickup or delivery before checkout, and the checkout follows each store’s rules.
Customers pick a store, a day and an hourly pickup time.
Delivery is offered to suburbs across the Sunshine Coast, set per store.
Order cut-off times are built into the checkout.
SMS
SMS order confirmations
Customers get a text when their order is confirmed, sent through TopSMS, our SMS plugin.
An SMS goes out as soon as an order is confirmed.
The same channel can carry pickup and loyalty messages later.
Loyalty
Loyalty shared between the shops and the website
We built two-way loyalty with ATRIA, so points follow the customer wherever they shop.
Customers scan the barcode from their online account at the counter.
Their points balance and history are in My Account.
Points can be redeemed at checkout.
Points earned in store reach the website through ATRIA.
“Rupert, Adrian and Samee from EUX have been unbelievable to work with. From concept to delivery to training our staff, we are so pleased with the final product. If you are looking for great value, I would highly recommend calling EUX to discuss your e-commerce site!!”
Gallery
Designs for the home, product and contact pages, the loyalty account, and the finished store on mobile.
More case studies
Other stores and websites we’ve designed, built and connected.
Talk to us about your store
Running ATRIA, Digi scales or more than one shop? Tell us what you need and a real person from our Sydney team will get back to you to talk it through.
Rather talk now? Call us(02) 9121 6234We'll only use your details to reply to you.