Premium meat, ordered online -
across every Boococks store.

EUX built Boococks Quality Meats a WooCommerce storefront wired into the Wedderburn Atria Manager with Digi Scales - beautiful product pages, click & collect, suburb-based delivery, and a foundation ready for new stores, SMS and loyalty.

See how we built it The ATRIA integration

Click & collectlive at Birtinya

Synced from ATRIAproducts & pricing

boococksqualitymeats.com.au

FREE DELIVERY OVER $30

Cape Grim T-Bone

A$29.99 – A$59.98

YOUR BAG · 2 ITEMS

Collect from

Birtinya

Ready same day

T-Bone × 1A$29.99

Sausages × 1A$10.00

TotalA$39.99

Project snapshot

From one Sunshine Coast shop to a connected, multi-store group.

Client

Boococks Quality Meats

Industry

Retail Butcher · Fresh Food

Location

Queensland, Australia

Platform

WooCommerce

POS / ERP

Wedderburn ATRIA

Engagement

Build · Integrate · Train

Store locations the platform is built to support as Boococks expands

Connected POS - Wedderburn ATRIA as the single source of truth

Defined deliverables, from product sync to admin handover

2-way

Data movement scoped between Woo and ATRIA for orders & loyalty

The challenge

Selling meat online is the easy part. Running a group is the hard part.

Boococks was moving off a simple Weebly/Square setup into a serious ecommerce operation - while preparing to open new stores beyond its original Sunshine Coast location. A standard online shop couldn't carry that.

The real complexity wasn't the catalogue. It was connecting store operations, local delivery rules, product availability, customer communication and POS data into one practical workflow that could grow with each new location.

Multiple stores under one Boococks brand

Products & pricing managed from ATRIA

Orders pushed back to avoid re-entry

Suburb-based delivery routing

Click & collect across locations

SMS confirmations & future loyalty

boococksqualitymeats.com.au/product

PRODUCT TEMPLATE · WEIGHT-BASED PRICING · ADD TO CART

The solution

A WooCommerce platform shaped around how Boococks actually operates.

Products and pricing stay managed in ATRIA. WooCommerce runs the customer-facing experience. Orders flow back into ATRIA to cut manual admin - and the whole thing is configured around the store rollout plan, with Birtinya launching first.

ATRIA stays the source of truth

Ecommerce-enabled products and pricing sync out of ATRIA into Woo, so the team manages the catalogue in one place they already trust.

Orders route to the right store

Suburb logic sends each order to the correct location with its own pickup, delivery and cut-off rules - ready for new stores to switch on.

Built for what's next

TopSMS confirmations today; customer barcodes, points and online redemption scoped for when loyalty goes live.

FREE DELIVERY ON ORDERS OVER $30

Checkout

Birtinya

Pickup · ready same day

Cape Grim T-Bone

500g · grass fed

TotalA$29.99

SMS confirmation via TopSMS

Wedderburn ATRIA integration

One catalogue. Two systems. Always in sync.

A direct connection between WooCommerce and the Wedderburn ATRIA POS keeps products, pricing and orders aligned - no double entry, no drift.

ATRIA ↔ WooCommerce data flow

Live sync

EUX CONNECTOR

Wedderburn ATRIAPOS · source of truth

Products & categories142 SKUs

Weight-based pricingA$/kg

Incoming ordersto fulfil

Loyalty & points2-way

PLU 206

‘KAIZEN’ MINCE (LIVER/HEART/TESTICLE) 500g

$10.99 / ea

● In stock

WooCommercestorefront · customers

Shop & product pagespublished

Live prices & specialsin cart

Customer checkoutplaced

Accounts & barcodesscoped

Sync products

Ecommerce-enabled items flow from ATRIA into Woo.

Push pricing

Weight-based prices & specials stay current.

Customer orders

Checkout routes to the right store.

Order to ATRIA

Pushed back to ops - no manual re-entry.

ATRIA → Woo · catalogue, pricing, stock Woo → ATRIA · orders, customers, loyalty

What we delivered

Thirteen deliverables, one connected system.

WooCommerce multi-store ecommerce setup

Wedderburn ATRIA product & pricing integration

Initial product sync from ATRIA

Shop & product page templates

Cart & checkout configuration

Suburb-based store routing

Pickup & delivery rules

Click & collect configuration

Delivery timing & order cut-off logic

TopSMS order confirmation capability

Specials & seasonal category setup

Mobile responsive build

Admin training & handover resources

Loyalty migration planning & scoping

A closer look

The build, screen by screen.

Homepage, shop, product pages, contact and the multi-store pickup & delivery flow - every surface built on the one connected WooCommerce platform.

Boococks homepage — **Homepage** Hero, categories & featured cuts

Boococks shop page — **Shop** Filterable catalogue & quick add

Boococks contact page — **Contact** Store details & enquiry form

Boococks about us page — **About** Our story, values & team

Boococks cart page — **Cart** Totals, quantities & coupons

Boococks <b>Delivery</b> Address, delivery date & flat-rate option — **Delivery** Address, delivery date & flat-rate option

Boococks <b>Pickup</b> Store, pickup date & time slots — **Pickup** Store, pickup date & time slots

Multi-store pickup & delivery

An ordering experience that mirrors the real operation.

Home delivery is configured around specific delivery days and order cut-off times. Click & collect works across stores with different rollout dates - Birtinya prioritised for immediate launch, with Palm Beach, Brookside and Capalaba Park planned in stages.

Birtinya

Sunshine Coast · flagship

Live now

Palm Beach

Gold Coast

Stage 2

Brookside

Brisbane North

Stage 2

Capalaba Park

Brisbane Bayside

Stage 3

Shopping cart/Pickup & Delivery/Checkout/Order complete

Delivery address

Suburb

Postcode

Delivery date

Choose delivery option

Flat rate$10.00

Choose a store

BIRTINYAShop 30/8 The Avenue, Birtinya QLD 4575

PALM BEACH19th Avenue, Palm Beach QLD 4221

Pickup date

Select a pickup time

Loyalty & customer accounts

Beyond a partial, manual loyalty process.

EUX scoped a complete loyalty workflow inside the customer account area - built to plug into the same two-way ATRIA connection.

Customer barcodes

Scannable in-store, tied to the online account.

Points balance & history

Earned and tracked across online and in-store.

Redeem at checkout

Spend points online during the order flow.

Two-way with ATRIA

Points move with the customer, both directions.

MY ACCOUNT

EST.BOOCOCKS1923

BUTCHERY

Member since 2023

Points balance

1,248PTS

Worth $12.48 at the counter.

Lifetime

2,847

Redeemed

$15.99

This month

+110

Member card

Hello, Adrian.

1 0 0 4 8 2

Scan in-store ↗

Recent activity

Order #785 · 5 items+48

Redemption · $5 off−500

Order #779 · 8 items+62

$1=1 pt·100= $1 off

SCOPED FOR ROLLOUT · ACCOUNT UI, CHECKOUT LOGIC & TWO-WAY ATRIA DATA MOVEMENT

The outcome

Not a simple online shop - a connected ecommerce system built for the next stage of growth.

Boococks launched a scalable WooCommerce platform built for multi-store retail. It brings together WooCommerce, Wedderburn ATRIA, pickup & delivery rules, SMS notifications and future loyalty capability into one foundation.

The result supports online ordering today, while letting new stores and more advanced customer features switch on over time - without rebuilding the platform each time.

Plan a build like this

boococksqualitymeats.com.au

Services provided

WooCommerce Development Wedderburn ATRIA Integration Multi-Store Ecommerce Setup Pickup & Delivery Configuration Suburb-Based Order Routing SMS Order Notification Setup Loyalty Integration Planning Product Sync & Data Support Admin Training & Handover

Stores supported

2-way

ATRIA ↔ Woo sync

“Rupert, Adrian and Samee from EUX have been unbelievable to work with. From concept to delivery to training our staff, we are so pleased with the final product. If you are looking for great value, I would highly recommend calling EUX to discuss your e-commerce site!!”