Google Partner Meta Partner Klaviyo Partner Mailchimp Partner

Ecommerce marketing built around a store that works

Google Ads, Meta ads, ecommerce SEO, email and SMS for Australian WooCommerce and Shopify stores, backed by reliable tracking and a team that understands the store behind the marketing.

Trusted by established Australian businesses including
JaggardsPanetta MercatoNarangba TimbersBoococks ButcheryTender Gourmet ButcheryDubbo Meat Centre1CoverDeli FrescoEnmore Box & Case FactoryTint HausPacific Equity PartnersXPELVolkswagenPacific CoatingsPerdays

What our ecommerce marketing covers

We start with the store, tracking and product data.
Once those are working properly, we focus on the channels most likely to grow sales.

Online store product page on a phone, with add to cart, checkout and purchase events tracked

Tracking first

Tracking you can trust

If the numbers are wrong, every decision after them is a guess.

We check that Google Analytics, Google Ads and Meta are recording purchases and revenue properly, and fix missing, duplicated or incorrect sales data.

We send conversion data from your server as well as the browser, reducing lost data and giving Google and Meta better signals to optimise from.

A monthly report showing what you spent, what it brought in and what we'll change next.

Online store on a laptop with Google Merchant Center product listings and a Shopping campaign report

Google and Meta ads

Google Shopping and paid ads

Put your products in front of people already searching, browsing or ready to come back.

We clean up titles, prices, stock and product data so your products can show properly in Google Shopping, and so Google has better information to match them to searches.

We use Google Search to capture existing demand, and Meta to reach and bring back likely buyers across Facebook and Instagram.

We use sales and revenue data to move budget towards the campaigns and products producing the strongest results, and pull it back from those that aren't.

Online revenue up 99% with a focused Google Shopping and paid media strategy. Panetta Mercato, a grocer with seven stores. Read the case study
Google search results for wireless headphones on a laptop, with the store category page beside them

Ecommerce SEO

Turn search into sales

Get found on Google without paying for every click.

Titles, descriptions and wording that match what customers search for, on the pages that actually sell.

We fix speed issues, broken pages, redirects, structured product data and Search Console errors, with developers available when the problem is inside the store itself.

Useful guides that answer the questions customers search for and bring the right people to your site. Our own WooCommerce guides are the largest source of traffic to EUX.

Abandoned cart email on a laptop and the matching text message on a phone, with automated emails and SMS switched on

Email and SMS

Turn first orders into repeat customers

Stay in touch after the sale with automated emails, campaigns and SMS that bring customers back.

Welcome emails, abandoned cart reminders and win-back campaigns that keep working after they're set up. We work with Mailchimp and Klaviyo.

New products, specials and seasonal campaigns, sent to the right customers at the right time.

Offers, reminders and order updates sent straight to customers' phones through TopSMS, our SMS plugin for WooCommerce.

Product page on a laptop beside an A/B test report comparing the original and improved purchase section, sample data

Converting more visitors

Turn more visits into sales

Get more from the traffic you already have by improving the pages, checkout and buying experience.

Clear photos, prices, options and delivery information, so customers have what they need to make a decision.

Fewer steps, the right payment options and no surprises, with developers available to fix the underlying problems.

We measure changes against real sales, keep what works and keep improving what doesn't, so the store keeps getting better.

The process

How we work on your marketing

A clear order of work, with ad spend paid directly to Google and Meta, so your budget goes where it can make the biggest difference.

No percentage commission on ad spend

  1. 01
    Check the store and the numbers

    We check your tracking, store, product data and current campaigns to see what's working and what's holding sales back.

  2. 02
    Build the plan

    We set out what to fix first, which channels to use and where the budget should go, ranked by what can make the biggest difference.

  3. 03
    Fix the foundations

    Tracking, product feeds and store issues that could waste marketing spend are sorted before we spend more.

  4. 04
    Put the plan to work

    Campaigns launch, SEO work starts and email flows go live, beginning with the biggest opportunities.

  5. 05
    Report and improve

    Every month you see what was spent, what it brought in and what we're changing next. For larger accounts, we also schedule weekly or fortnightly check-ins to review progress, priorities and upcoming work.

Not sure if it's the ads or the store?

Start with a store health check. We test your checkout, speed, tracking and Google setup, and tell you plainly where sales are being lost. A$399 + GST, fixed price.

Book a store health check

Questions about ecommerce marketing

It helps bring the right people to your online store and turn more of them into customers through Google Ads, Meta ads, ecommerce SEO, email, SMS and improvements to the store itself.

We also make sure the tracking and product data are working properly, so marketing decisions are based on reliable sales data.

No. If the store is working well, we work with what you have.

If tracking, product feeds, checkout or other store issues are holding the marketing back, we identify what needs fixing first. Because we have developers in-house, we can usually fix those problems ourselves.

Ongoing ecommerce marketing support usually starts from A$1,800 a month + GST.

That can include campaign management, reporting and optimisation across Google and Meta. More channels, larger catalogues, email and SMS, SEO, creative work or technical tracking fixes can increase the monthly fee.

Your ad spend is paid separately and directly to Google and Meta. We do not take a percentage commission on ad spend.

For stores that are not ready for ongoing marketing, we can start with a fixed-price store health check.

You pay Google and Meta directly from your own advertising accounts. We do not take a percentage commission on your ad spend.

Our management fee is separate and based on the amount of work involved, which can change as campaigns, channels, catalogues and creative requirements grow.

Because campaign decisions are only as good as the data behind them.

If purchases are missing, duplicated or recording the wrong revenue, Google Ads and Meta get the wrong signals. You can't clearly see what's working, and your budget can end up going to the wrong campaigns, products or customers.

Yes. We work with both WooCommerce and Shopify stores.

Because we also design, build and support ecommerce stores, we can deal with technical problems that affect the marketing rather than handing them back to another developer.

Yes. We can manage the whole ecommerce marketing program or take responsibility for a particular area, such as tracking, Google Ads, SEO or email, and work with your internal team or existing agency.

Yes. We work on product and category pages, technical SEO and useful content that helps customers find the store through Google.

Because we also build and support ecommerce stores, we can fix technical SEO problems inside the site rather than only reporting them.

Paid ads and email can start producing useful data quickly, but how long it takes to improve sales depends on the store, your existing marketing and the amount of work required.

SEO usually takes longer because Google needs time to crawl, understand and rank the changes we make.

Talk to us about marketing

Tell us what you sell and what's not working with your marketing today. A real person from our Sydney team will get back to you to talk it through.

Rather talk now? Call us(02) 9121 6234

1/299 Elizabeth St, Sydney NSW 2000

We'll only use your details to reply to you.

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