Industry
Website
Australian travel insurance specialist since 2003, serving customers in Australia and New Zealand.
Contrary to popular belief, Lorem Ipsum is not simply random text. It has roots in a piece of classical Latin literature from 45 BC, making it over 2000 years old. Richard McClintock, a Latin professor at Hampden-Sydney College in Virginia, looked up one of the more obscure Latin words, consectetur, from a Lorem Ipsum passage, and going through the cites of the word in classical literature, discovered the undoubtable source
Workflow Plan
01
Audit
Contrary to popular belief, Lorem Ipsum is not simply random text. It has roots in a piece of classical
02
Wireframe
Contrary to popular belief, Lorem Ipsum is not simply random text. It has roots in a piece of classical
03
UI Design
Contrary to popular belief, Lorem Ipsum is not simply random text. It has roots in a piece of classical
Audit & Competitor Analysis
Contrary to popular belief, Lorem Ipsum is not simply random text. It has roots in a piece of classical Latin literature from 45 BC, making it over 2000 years old. Richard McClintock, a Latin professor at Hampden-Sydney College in Virginia, looked up one of the more obscure Latin words, consectetur, from a Lorem Ipsum passage
Goal
Many desktop publishing packages and web page editors now use Lorem Ipsum as their default model text, and a search for ‘lorem ipsum’ will uncover many web sites still in their infancy. Various versions have evolved over the years, sometimes by accident All the Lorem Ipsum generators on the Internet tend to repeat predefined
Challenge
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.
Outcome
When an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.
Problem :
Excessive spacing hides trust badges
on iPhone 13 and smaller devices.
Recommendation :
Reduce spacing to make badges visible, or place “Before you buy, please read our travel alerts” in one line so logos can move up.
Problem :
The “Get a Quote” button is not always visible on mobile, potentially reducing conversion rates due to limited accessibility while scrolling.
Recommendation : Add a “Get a Quote” button on the header that remains visible at the top of the screen while scrolling to ensure easy access and improve conversion rates on mobile devices.
Problem : The departure date is pre-filled as 27/06/2025, but the return date field is blank, which may cause confusion for users due to the inconsistency.
Recommendation : Pre-fill both the departure and return date fields with the same date format (e.g., DD/MM/YYYY, such as 27/06/2025) and allow users to update the inputs as needed to enhance clarity and consistency.
Wireframing
Contrary to popular belief, Lorem Ipsum is not simply random text. It has roots in a piece of classical Latin literature from 45 BC, making it over 2000 years old. Richard McClintock, a Latin professor at Hampden-Sydney College in Virginia, looked up one of the more obscure Latin words, consectetur, from a Lorem Ipsum passage
Contrary to popular belief, Lorem Ipsum is not simply random text. It has roots in a piece of classical Latin literature from 45 BC, making it over 2000 years old. Richard McClintock, a Latin professor at Hampden-Sydney College in Virginia, looked up one of the more obscure Latin words, consectetur, from a Lorem Ipsum passage
Accessibility testing
Contrary to popular belief, Lorem Ipsum is not simply random text. It has roots in a piece of classical Latin literature from 45 BC, making it over 2000 years old. Richard McClintock, a Latin professor at Hampden-Sydney College in Virginia, looked up one of the more obscure Latin words, consectetur, from a Lorem Ipsum passage
UI Design
Contrary to popular belief, Lorem Ipsum is not simply random text. It has roots in a piece of classical Latin literature from 45 BC, making it over 2000 years old. Richard McClintock, a Latin professor at Hampden-Sydney College in Virginia, looked up one of the more obscure Latin words, consectetur, from a Lorem Ipsum passage
Contrary to popular belief, Lorem Ipsum is not simply random text. It has roots in a piece of classical Latin literature from 45 BC, making it over 2000 years old. Richard McClintock, a Latin professor at Hampden-Sydney College in Virginia, looked up one of the more obscure Latin words, consectetur, from a Lorem Ipsum passage
Client Review
”The team at EUX Digital are professional and efficient. Rupert and Adrian quickly understood our requirements and delivered a fit-for-purpose solution with great UX. While we’re yet to implement the improved design and measure the resulting gains or uplift, the work delivered to date has been impressive.
Natalie BallManaging Director at 1Cover
