EUX is an Australian based company that trial, review, improve and then quality stamp the shopping experience and checkout process on your online selling platform.The Ecommerce User Experience.
Being online consumers, we all know how frustrating online shopping can be.
Sometimes it’s the layout or the aesthetics, sometimes it’s the basket, sometimes it’s the checkout process. Sometimes it’s the whole shebang! With the average shopping cart abandonment rate worldwide sitting around 69% there’s lots of room for improvement. To put that into perspective; it translates into nearly 7/10 of your customers never completing their online purchase!
Fortunately, it has also been proven that providing a better shopping experience to the customer ultimately leads to higher conversion rates, lower bounce rates and increased sales. In addition, a better user experience (UX) has also been found to increase repeat sales and customer loyalty. That’s like two birds with one stone!
EUX have a track-record of delivering great results to companies looking to increase their sales and customer engagement.
Firstly, we always consult with our clients to assess their needs. This provides a better understand of their business and existing customer base, along with their target market.
EUX then review the entire shopping process across all devices (mobile, tablet, laptop, desktop) and provide a comprehensive user experience (UX) report.
We compile our UX reports using the very latest technology and an array of advanced analytics tools (heatmaps & click maps, A/B split testing and many more) combined with our years of experience (as believe it or not, there’s part art & part science involved).
These systems are then analysed and reported upon with the specific aim of making the process as seamless, simple and as user-friendly as possible – from the mindset of a consumer.
We’ve been interpreting UX data for years and we’re pretty good at it (and so modest). Within the report, along with the data and statistics we’ve compiled, we offer expert advice and recommendations to help boost your conversion rate, increase your sales and offer your customers the perfect shopping experience.
Let’s make the online world a happier place to shop.
